Nike Launch Brazil away shirt for 2013
The wizards in Nike’s design team have been very busy recently, only a few days ago did they announce the launch of 3 massive kits – and today we see the unveiling of Brazil’s away shirt for the season, in the classic ‘Brazil blue’
Brazil’s new away kit is a stylish, authentic representation of the country’s ability to not only dazzle the football world but also compete within it. While the traditional yellow home jersey reflects the beauty of Brazilian football, the new away kit reminds us the team is always ready to battle for victory.
The jersey offers a modern, refined look while losing none of the authentic tradition demanded of it by a passionate fan base. Brazilians are proud of their standing at the peak of world football, and the new kit reflects that pride, passion and desire to win.
The shirt is an iconic blue, a color that has long been synonymous with Brazil’s second kit. A lightweight crew neck with V-inset, a white trimmed, bonded shoulder panel, crafted ribbed cuffs, laser venting, welded seams, and hemline vents are all innovations to benefit players’ performance on pitch.
The white shorts have blue bonded side tape with venting at the sides to aid movement and an inner gusset to aid comfort. The socks are blue with a white Swoosh and “Brasil” detail.
In line with Nike’s commitment to combining performance with lower environmental impact, fabric for the new kit’s shorts is made with 100 percent recycled polyester, while the shirt fabric is made with a minimum 96 percent recycled polyester. Each kit is made using an average 13 recycled plastic bottles.
The kits are constructed using Nike Dri-FIT technology to wick moisture and are made out of 23 percent lighter fabric with 20 percent stronger knit structure than Nike’s previous kits. The shirts also feature laser-cut ventilation holes to promote localized cooling and help regulate player temperatures during a match.
The shirt was first revealed during the Batalha Das Quadras event in Rio de Janeiro on Feb. 1, where legendary footballer Ronaldo joined other iconic Brazilian athletes to unveil the jersey on stage. Participating athletes included UFC fighter Junior Cigano, long jumper Maurren Maggi and basketball player Marcelo Machado.